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From a Shopper to Retailers: Personalize Me All You Want
Earlier this week, I attended NRF Retail’s BIG Show 2015 in NYC. Wow – what an incredible show in an incredible city. It was my first trip to both NRF and also NYC. I can’t imagine a better place for...
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IBM Cognos TM1 + Atlassian JIRA = Client Success
IBM Cognos TM1 is well-known as an enterprise planning software platform that can transform your entire planning cycle, from target setting and budgeting to reporting, scorecarding, analysis and...
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Discovering Insights in Customer Data for Personalization
Earlier this summer we looked at how retail organizations were leveraging vast quantities of customer data and advanced analytics to personalize customer experiences, meeting the increasing demands of...
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Big Data Meets Fantasy Football!
Summer is almost behind us and fall is starting to turn the leaves brown and the air crisp and if you are anything like me, this means one thing – Fantasy Football time is here!! With the season...
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Cognitive Commerce
What are top business leaders looking for? Innovation. Innovation that will help give them an edge above their competitor and differentiate them from the rest of the pack. However, nothing is easy...
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Energy Client Enhances Customer Web Experience
Beyond superior product offerings, a positive customer experience is an integral component of satisfaction and retention. This was the story of a regulated electric utility company in operation for...
View ArticleIBM Digital Marketing University – sessions in 2016
Everyone is spending money on marketing but are you connecting with your customers? Are you engaging them in the best manner and is your mix of advertising spend in line with your industry? To get...
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Create Engaging Digital Commerce Experiences
Peoples’ interactions with digital media today are ubiquitous. While the majority of digital media interactions typically facilitating either an immediate need (e.g. weather & news updates),...
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Driving Collaboration Forward with IBM
A retail leader in automotive replacement parts and accessories is always looking to increase employee collaboration and speed of business. While there were technologies in place, information was...
View ArticleDriving Summer Experiences with Hybrid Cloud
Summer has officially arrived, which means late evening barbecues, day trips to the beach, and weekend excursions out to the ballpark. For individuals like me, it’s an opportunity to really soak in all...
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